The phrase represents a selected mixture of parts: a specific kind of operating shoe mannequin (Bondi 8), an setting regularly related to outside exercise (coastal), and the overhead atmospheric situations (sky). This nomenclature probably serves to establish a product line or a advertising marketing campaign aimed toward people who have interaction in athletic pursuits close to the ocean or different our bodies of water.
Such a designation could be advantageous for a number of causes. It instantly evokes a way of place and objective, doubtlessly interesting to a goal demographic enthusiastic about each efficiency footwear and actions that happen in pure, open-air settings. This will translate to elevated model recognition and focused advertising efficacy. Traditionally, associating merchandise with particular existence or aspirational environments has confirmed to be an efficient gross sales and branding technique.